By - Ryan.
In the oversaturated environment that is online content, it is becoming increasingly harder to stand out from the crowd. In spite of this the audience is bigger than ever and they are watching for longer than ever. When and how we consume content is changing and naturally the type of content is changing as well. Audiences expect quality content and they expect it frequently, this can be a difficult demand to meet without sacrificing either quality or quantity, but it is a crucial key to any successful content strategy to find the perfect balance.